IDEA, The Industry Data Exchange Association, announces that Grace Technologies is syndicating its digital product content through IDEA Connector, providing trading partners with the most accurate and timely product data and marketing content.
Grace Technologies is dedicated to making business easier for their customers. By syndicating through IDEA Connector, the manufacturer will have the ability to provide the most accurate, timely product data and marketing content to their trading partners. This minimizes order errors and returns.
Authorized distributors will have real-time access to the product information they need to market and sell to their customers, and they can be confident that information is accurate and validated against industry standards.
“With a product portfolio that expands on a weekly basis, we are excited to share our IDEA Connector Platform collaboration with our distributors,” said Drew Allen, President & CEO at Grace Technologies. “For our customers, precise specifications are crucial for their consideration and integration of our products. We’re looking forward to getting this information into their hands as efficiently as possible.”
IDEA Connector enables distributors to receive all available product content from manufacturers in a variety of formats. Users can easily maintain product information via the user-friendly interface and generate any required product and pricing extract with a graphical mapping tool.
“Grace Technologies is providing high-quality digital product content to their distributors through IDEA Connector,” said Bill Ferguson, Vice President, Products & Services at IDEA. “This helps end-users make better purchasing decisions and provides digital efficiencies throughout the channel.”
IDEA Connector holds more than 2.6 million SKUs, 250 million product attributes, and 500 fields for digital initiatives, including technical drawings, multiple images (3D, thumbnails, etc.), warranty information, videos, IMAP pricing, certifications (UL, Prop 65, etc.), and multilingual content (Spanish, French, etc.).
To learn more about the benefits of becoming a manufacturer or distributor subscriber to IDEA Connector, contact the IDEA Connector Client Solutions team or call (866) 479-0484.